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SIS launches global 24/7 Live Betting Channels

GiG offers Pay n Play to boost UX and compliance SIS launches global 24/7 Live Betting Channels Ted Menmuir September 17, 2018 Europe , Horseracing , Latest News , Retail , Technology Comments Off on SIS launches global 24/7 Live Betting Channels Racing content and data provider SIS (Sports Information Services) has moved to expand its partner broadcast capabilities launching its 24/7 Live Betting Channels. The 24/7 Live Betting Channels service provides a range of content for online and retail, tailored to operator needs around the world. SIS Content includes live horse and greyhound fixtures, virtual horse and greyhound racing, and numbers games. SIS 24/7 channels will include exclusive UK & Ireland racing fixtures, alongside international races from Dubai, Latin America, Mauritius, and Korea. Furthermore, the channels will broadcast all UK & Irish greyhound racing fixtures. Paul Witten, Product Director at SIS, said: SIS is the only supplier offering a 24-hour betting channels service, our 24/7 Live Betting Channels provide desirable and profitable content for bookmakers, with a betting event every 3 minutes, including pictures, data and prices. The channels are ideal for bettors across the globe looking for quick and easy betting opportunities at times which suit them. The new channels are delivered through SIS Watch & Bet platform which will provide live racing to bettors without the need for a prior bet, driving further customer engagement. SIS partners are also supported by an end-to-end service of live streamed pictures, data, on-screen graphics with betting triggers, and a wide range of markets & pricing. It is also possible to customise the channels with the inclusion of partner logos.

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F1 joins ISG and Sportradar to enable live in-play betting

Sportradar, with its Fraud Detection System already partners with most of the worlds leading sports rights holders including FIFA, NBA, NHL, IIHF, ITF, World Rugby, ICC, UEFA, AFC and CONMEBOL to support them in the fight against betting-related match-fixing and corruption. Sean Bratches, Managing Director, Commercial Operations at Formula 1 said: F1 is delighted to partner with ISG, which has demonstrated its impressive global capabilities through working with the likes of Serie A and La Liga. We are also hugely excited to work with ISG and Sportradar on making the most of the data which is generated at every Grand Prix. Sportradar are world leaders in data distribution and share our passion to make F1 a significant player in this field. Data and sponsorship partnerships like this are common practice across almost all premium sports and this is the latest step in our mission to make Formula 1 the worlds leading sports entertainment experience. This deal allows us to develop new and exciting ways for Formula 1 fans around the globe to engage with the worlds greatest racing spectacle, while ensuring integrity with best practice oversight from Sportradar. Tony Ragan, Joint Executive Chairman, ISG Group said: We are industry leaders in helping rights holders segment global audiences through the use of regionalised virtual advertising.

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